Retail Media Campaign Manager

Company:  Nectar First
Location: Toronto
Hours: Full Time
Type: Permanent
Job Requirements / Description
Commerce/Retail Media Marketing Manager (Campaign Manager)We are a rapidly growing company that develops and drives online strategies for consumer brands on retail platforms including Amazon, Loblaws, Albertsons, Walmart, Target, Kroger, (and others) Direct-to-Consumer, and other eCommerce channels. We are looking for an eCommerce marketing manager that can drive sales growth through marketing and paid advertising. The preferred candidate will be managing PPC and DSP campaigns across different clients and ecosystems, but primarily Amazon Advertising.The preferred candidate will not only need to be a PPC expert but also have deep knowledge of your brands, product catalogue, and build excellent client relationships with your key contacts. You will be overseeing a number of different areas that together help our clients WIN on Amazon such as; content optimization, PPC advertising campaign management (strategy, analysis, reporting), and engaging with partners.About Nectar First:Nectar First Audiences is a fast-growing digital marketing and media agency with clients in the USA and Canada. We offer media services and technology that help brands get closer to audiences. We do this by offering in-house solutions that empower partners to take control of their digital media (including retail/commerce media), and first-party data strategies. Our unique activation platform provides the people, technology, and proven strategies needed to reclaim one-to-one customer relationships, capture value, and bring audiences home.Role Requirements:The individual would need to be experienced in SEO, SEM, PPC campaigns, DPS campaigns. The role is primarily Amazon Advertising focused with additional duties across other platforms. The individual would be expected to manage marketing for our partners by aligning on key advertising initiatives. From there, be able to independently develop and drive advertising campaigns across several advertising and ecommerce platforms; with regular business reviews, reporting, and optimization cycles.The candidate would also be responsible for additional marketing responsibilities such as supporting new product launches, content optimization, organic SEO, and executing on online merchandising opportunities.What will you do?:·     Work with the our Commerce Media Partner Managers and Managing Director, and directly with brand partners to implement online advertising plans and campaigns across Amazon, Walmart, and other retailers.·     Manage and operate several advertising online portals across retailers.·     Manage and optimize PPC advertising campaigns across portals such as Amazon Advertising. Manage advertising relationships between brand and retailer partners.·     Develop, budget, and execute robust PPC advertising plans for brand partners that drive online sales and align to partners' marketing objectives.·     Produce regular and ad-hoc reports and deliverables on PPC campaign performance.·     Analyze, identify, and update PPC campaigns to align with advertiser goals and target KPIs.·     Manage and work with brands on optimizing A+ content, copy, and assets for online PDPs and brand stores.·     Attend and contribute to meetings with key brands and retailers.·     Attend product training and sales meetings.Qualifications:·     Post-secondary education is required.·     A marketing focus is preferred. Fluent in written and spoken English with strong business communication skills is required.·     2+ years of experience managing PPC and DSP advertising on Amazon is required. Certifications are an asset.·     Experience with 3rd party software such as Helium10, Keepa, Jungle Scout is a big PLUS.·     You are Microsoft Office experienced with strong Excel skills including manipulating data, pivot tables, and customizing data sets.·     You have an analytical mindset, with an ability to interpret and understand data sets and make recommendations.·     You are a driven self-starter, with a focus on learning and understanding complex issues.·     You are confident dealing directly with clients & making daily decisions.·     You have strong knowledge in SEO, content optimization, and PPC advertising platforms. You have experience in online retail/eComm.·     You have strong communication skills, can clearly communicate with high level executives, and are able to convey your message with ease when put under pressure.·     You have a positive, proactive solutions-focused approach to work life.·     Ability to learn, collaborate, drive for success, and generate solutions.·     Ability to manage time effectively, prioritize tasks, and work independently.·     Experience with graphic design is an asset. Experience in managing advertising on Walmart, Kroger, Target, and Albertsons are assets.
Apply Now
Share this job
  • Similar Jobs

  • Retail Media Campaign Manager

    Toronto
    View Job
  • Retail Media Campaign Manager

    Toronto
    View Job
  • Social Media Campaign Manager based in Toronto

    Toronto
    View Job
  • Manager, Media Relations

    Toronto
    View Job
  • Manager, Media Relations

    Toronto
    View Job
An unhandled exception has occurred. See browser dev tools for details. Reload 🗙